Dealer Reviews

Best Ford Dealerships in California, Ranked by CarEdge Data

ZS
Zach Shefska
Published Updated 15 min read

This is the CarEdge Dealer Transparency Index ranking for Ford dealers across California. We grade dealers using verified out-the-door quotes — real PDFs, emails, and signed deals — not Google star ratings.

We graded 67 Ford dealers across California; below are the top 20 by transparency score. Three of them, Serramonte Ford, Fremont Ford, and Raceway Ford, are CarEdge Certified. If you’re shopping a specific metro, jump to the city-by-city rankings below for a tighter local shortlist.

Last updated November 13, 2026. CarEdge refreshes these rankings daily as new verified out-the-door quotes come in.

What is the best Ford dealer in California?

The best Ford dealer in California by verified out-the-door price data is Serramonte Ford (Colma, CA): A grade, 100/100 across 4 quotes from the past year, with 4 quotes from the past year behind the grade.

Close behind:

  1. The Ford Store Morgan Hill (Morgan Hill), A grade, 100/100 across 13 quotes from the past year, with no quoted add-ons in its 13 quotes from the past year.
  2. Fairview Ford San Bernardino (San Bernardino), A grade, 100/100 across 8 quotes from the past year, with no quoted add-ons in its 8 quotes from the past year.

Best for:

Among the A and B dealers ranked on this page.

Full ranking, dealer fees and quoted add-ons for every graded dealer are below.

CarEdge Certified Ford Dealers in California

Serramonte Ford, Fremont Ford, Raceway Ford, and Tim Moran Ford are the CarEdge Certified Ford dealers in California. CarEdge Certified is a tier above a letter grade. Certified dealers hold an A grade on the CarEdge Dealer Transparency Index and guarantee four things on every deal:

  • All-in out-the-door price up front
  • No surprise add-ons
  • Fast, real answers
  • An honest, no-pressure experience

CarEdge verifies the guarantee with ongoing AI mystery shops, and a dealer that slips below an A grade loses the badge. Certification is earned from data, never bought.

Serramonte Ford: CarEdge Certified Ford dealer in Colma

Serramonte Ford in Colma, CA is CarEdge Certified. It holds an A grade on the CarEdge Dealer Transparency Index (100/100 across 4 quotes from the past year) and guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience on every deal.

  • Dealer fees: $119 — above the CA median of $117

See Serramonte Ford’s grade and verified quotes →

Fremont Ford: CarEdge Certified Ford dealer in Newark

Fremont Ford in Newark, CA is CarEdge Certified. It holds an A grade on the CarEdge Dealer Transparency Index (99/100 across 20 quotes from the past year) and guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience on every deal.

  • Dealer fees: $85 — below the CA median of $117

See Fremont Ford’s grade and verified quotes →

Raceway Ford: CarEdge Certified Ford dealer in Riverside

Raceway Ford in Riverside, CA is CarEdge Certified. It holds an A grade on the CarEdge Dealer Transparency Index (99/100 across 12 quotes from the past year) and guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience on every deal.

  • Dealer fees: $122 — above the CA median of $117

See Raceway Ford’s grade and verified quotes →

Tim Moran Ford: CarEdge Certified Ford dealer in Hemet

Tim Moran Ford in Hemet, CA is CarEdge Certified. It holds an A grade on the CarEdge Dealer Transparency Index (97/100 across 44 quotes from the past year) and guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience on every deal.

  • Dealer fees: $122 — above the CA median of $117

See Tim Moran Ford’s grade and verified quotes →

See every CarEdge Certified dealer →

Top 20 Ford Dealers in California

Ranked by CarEdge transparency score, highest to lowest. Each dealer profile links to the full review with verified out-the-door quotes.

#1 — Serramonte Ford

Grade: A · Score: 100/100 · CarEdge Certified · Colma, CA

Serramonte Ford is the top-graded Ford dealer in California by verified data (A grade, 100/100, 4 quotes from the past year) and one of four CarEdge Certified Ford dealers in California. It guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience, verified by ongoing CarEdge AI mystery shops.

  • Dealer fees: $119 — above the CA median of $117
  • Quotes, past year: 4
  • CarEdge Certified: Yes. Guarantee verified by ongoing CarEdge AI mystery shops. What CarEdge Certified means

See full review & verified quotes →

#2 — The Ford Store Morgan Hill

Grade: A · Score: 100/100 · Morgan Hill, CA

The Ford Store Morgan Hill put no quoted add-ons on any of its 13 quotes from the past year — rare for an A-grade Ford dealer.

  • Dealer fees: $85 — below the CA median of $117
  • Quoted add-ons: None in 13 quotes from the past year
  • Quotes, past year: 13

See full review & verified quotes →

#3 — Fairview Ford San Bernardino

Grade: A · Score: 100/100 · San Bernardino, CA

Not one of Fairview Ford San Bernardino’s 8 quotes from the past year carried a quoted add-on — a clean record at the A grade.

  • Dealer fees: $85 — below the CA median of $117
  • Quoted add-ons: None in 8 quotes from the past year
  • Quotes, past year: 8

See full review & verified quotes →

#4 — Hansel Ford

Grade: A · Score: 100/100 · Santa Rosa, CA

Hansel Ford keeps the F&I office out of it: no quoted add-ons in its 8 quotes from the past year.

  • Dealer fees: $122 — above the CA median of $117
  • Quoted add-ons: None in 8 quotes from the past year
  • Quotes, past year: 8

See full review & verified quotes →

#5 — Ken Grody Ford #1 San Diego Ford Dealer

Grade: A · Score: 100/100 · Carlsbad, CA

Ken Grody Ford #1 San Diego Ford Dealer put no quoted add-ons on any of its 7 quotes from the past year — rare for an A-grade Ford dealer.

  • Dealer fees: $85 — below the CA median of $117
  • Quoted add-ons: None in 7 quotes from the past year
  • Quotes, past year: 7

See full review & verified quotes →

#6 — Norm Reeves Ford Superstore Cerritos

Grade: A · Score: 100/100 · Cerritos, CA

Not one of Norm Reeves Ford Superstore Cerritos’s 7 quotes from the past year carried a quoted add-on — a clean record at the A grade.

  • Dealer fees: $85 — below the CA median of $117
  • Quoted add-ons: None in 7 quotes from the past year
  • Quotes, past year: 7

See full review & verified quotes →

#7 — El Centro Motors

Grade: A · Score: 100/100 · El Centro, CA

El Centro Motors keeps the F&I office out of it: no quoted add-ons in its 4 quotes from the past year.

  • Dealer fees: $122 — above the CA median of $117
  • Quoted add-ons: None in 4 quotes from the past year
  • Quotes, past year: 4

See full review & verified quotes →

#8 — Tuttle-Click Ford

Grade: A · Score: 100/100 · Irvine, CA

Tuttle-Click Ford put no quoted add-ons on any of its 4 quotes from the past year — rare for an A-grade Ford dealer.

  • Dealer fees: $104 — below the CA median of $117
  • Quoted add-ons: None in 4 quotes from the past year
  • Quotes, past year: 4

See full review & verified quotes →

#9 — Fremont Ford

Grade: A · Score: 99/100 · CarEdge Certified · Newark, CA

Fremont Ford is one of four CarEdge Certified Ford dealers in California. Beyond its A grade (99/100 across 20 quotes from the past year), it guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience, verified by ongoing CarEdge AI mystery shops.

  • Dealer fees: $85 — below the CA median of $117
  • Quotes, past year: 20
  • CarEdge Certified: Yes. Guarantee verified by ongoing CarEdge AI mystery shops. What CarEdge Certified means

See full review & verified quotes →

#10 — Raceway Ford

Grade: A · Score: 99/100 · CarEdge Certified · Riverside, CA

Raceway Ford is one of four CarEdge Certified Ford dealers in California. Beyond its A grade (99/100 across 12 quotes from the past year), it guarantees an all-in out-the-door price up front, no surprise add-ons, fast, real answers, and an honest, no-pressure experience, verified by ongoing CarEdge AI mystery shops.

  • Dealer fees: $122 — above the CA median of $117
  • Quotes, past year: 12
  • CarEdge Certified: Yes. Guarantee verified by ongoing CarEdge AI mystery shops. What CarEdge Certified means

See full review & verified quotes →

#11 — Autonation Ford Tustin

Grade: A · Score: 99/100 · Tustin, CA

Not one of Autonation Ford Tustin’s 13 quotes from the past year carried a quoted add-on — a clean record at the A grade.

  • Dealer fees: $122 — above the CA median of $117
  • Quoted add-ons: None in 13 quotes from the past year
  • Quotes, past year: 13

See full review & verified quotes →

#12 — Central Ford

Grade: A · Score: 99/100 · South Gate, CA

Central Ford put quoted add-ons on just 8% of its quotes from the past year — light for an A-grade dealer.

  • Dealer fees: $85 — below the CA median of $117
  • Quoted add-ons: On 1 of 12 quotes from the past year (8%)
  • Quotes, past year: 12

See full review & verified quotes →

#13 — Galpin Ford

Grade: A · Score: 99/100 · Los Angeles, CA

Galpin Ford put no quoted add-ons on any of its 9 quotes from the past year — rare for an A-grade Ford dealer.

  • Dealer fees: $85 — below the CA median of $117
  • Quoted add-ons: None in 9 quotes from the past year
  • Quotes, past year: 9

See full review & verified quotes →

#14 — Sedano Ford Commercial

Grade: A · Score: 99/100 · La Mesa, CA

Not one of Sedano Ford Commercial’s 9 quotes from the past year carried a quoted add-on — a clean record at the A grade.

  • Dealer fees: $122 — above the CA median of $117
  • Quoted add-ons: None in 9 quotes from the past year
  • Quotes, past year: 9

See full review & verified quotes →

#15 — Sunrise Ford Of Fontana

Grade: A · Score: 99/100 · Fontana, CA

Quoted add-ons showed on only 14% of Sunrise Ford Of Fontana’s quotes from the past year — restrained by segment standards.

  • Dealer fees: $85 — below the CA median of $117
  • Quoted add-ons: On 1 of 7 quotes from the past year (14%)
  • Quotes, past year: 7

See full review & verified quotes →

#16 — Airport Marina Ford

Grade: A · Score: 99/100 · Los Angeles, CA

Airport Marina Ford put no quoted add-ons on any of its 6 quotes from the past year — rare for an A-grade Ford dealer.

  • Dealer fees: $85 — below the CA median of $117
  • Quoted add-ons: None in 6 quotes from the past year
  • Quotes, past year: 6

See full review & verified quotes →

#17 — Chula Vista Ford

Grade: A · Score: 99/100 · Chula Vista, CA

Quoted add-ons showed on only 20% of Chula Vista Ford’s quotes from the past year — restrained by segment standards.

  • Dealer fees: $118 — above the CA median of $117
  • Quoted add-ons: On 1 of 5 quotes from the past year (20%)
  • Quotes, past year: 5

See full review & verified quotes →

#18 — Hansel Ford Of Petaluma

Grade: A · Score: 99/100 · Petaluma, CA

Hansel Ford Of Petaluma keeps the F&I office out of it: no quoted add-ons in its 5 quotes from the past year.

  • Dealer fees: $122 — above the CA median of $117
  • Quoted add-ons: None in 5 quotes from the past year
  • Quotes, past year: 5

See full review & verified quotes →

#19 — Citrus Motors Ford

Grade: A · Score: 99/100 · Ontario, CA

Citrus Motors Ford put no quoted add-ons on any of its 4 quotes from the past year — rare for an A-grade Ford dealer.

  • Dealer fees: $120 — above the CA median of $117
  • Quoted add-ons: None in 4 quotes from the past year
  • Quotes, past year: 4

See full review & verified quotes →

#20 — Price Ford Of Turlock

Grade: A · Score: 99/100 · Turlock, CA

Price Ford Of Turlock earns an A-grade on the CarEdge Dealer Transparency Index, based on 4 quotes from the past year.

  • Dealer fees: $122 — above the CA median of $117
  • Quoted add-ons: On 1 of 4 quotes from the past year (25%)
  • Quotes, past year: 4

See full review & verified quotes →

About the CarEdge Dealer Transparency Index

Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.

Only quotes from the past year count. We split them into four groups, newest first: the newest counts 50%, then 30%, 15% and 5%.

Each dealer’s transparency score (out of 100) is weighted across four dimensions:

  • Fee Transparency (30%) — Are the dealer’s fees reasonable? We add up every dealer fee and compare the total with the state median.
  • Add-on Behavior (30%) — How often does the dealer include quoted add-ons like paint protection or theft deterrent, the kind you can’t say no to? Add-ons the dealer marks as optional don’t count against them.
  • Price Accuracy (30%) — Does the advertised price include every charge you have to pay? We check each quote against the vehicle page: dealer fees, add-ons, the advertised price and the discount.
  • Data Quality (10%) — Does the quote list taxes, dealer fees, add-ons and government fees each on its own line? Each one is worth a quarter.

Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60). Read the methodology →

Ford Dealers by Metro in California

Shopping a specific city? These metro-level rankings drill into Ford dealers near each major California market:

California Ford Dealer Rankings at a Glance

#DealerCityGradeScoreDealer FeesQuoted Add-onsQuotes, Past Year
1Serramonte Ford (CarEdge Certified)ColmaA100$119—4
2The Ford Store Morgan HillMorgan HillA100$85None13
3Fairview Ford San BernardinoSan BernardinoA100$85None8
4Hansel FordSanta RosaA100$122None8
5Ken Grody Ford #1 San Diego Ford DealerCarlsbadA100$85None7
6Norm Reeves Ford Superstore CerritosCerritosA100$85None7
7El Centro MotorsEl CentroA100$122None4
8Tuttle-Click FordIrvineA100$104None4
9Fremont Ford (CarEdge Certified)NewarkA99$85—20
10Raceway Ford (CarEdge Certified)RiversideA99$122—12
11Autonation Ford TustinTustinA99$122None13
12Central FordSouth GateA99$858%12
13Galpin FordLos AngelesA99$85None9
14Sedano Ford CommercialLa MesaA99$122None9
15Sunrise Ford Of FontanaFontanaA99$8514%7
16Airport Marina FordLos AngelesA99$85None6
17Chula Vista FordChula VistaA99$11820%5
18Hansel Ford Of PetalumaPetalumaA99$122None5
19Citrus Motors FordOntarioA99$120None4
20Price Ford Of TurlockTurlockA99$12225%4

How to Use This Data When You Shop

  1. Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
  2. Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
  3. Anchor to the OTD, not the advertised price. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the advertised number.
  4. Compare three dealers minimum. Even within the same metro, dealer fees, quoted add-ons and advertised price accuracy vary widely. Use this ranking as your shortlist.

Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. CarEdge refreshes the rankings daily as new verified quotes come in.

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