Best Ford Dealerships in Massachusetts, Ranked by CarEdge Data
This is the CarEdge Dealer Transparency Index ranking for Ford dealers across Massachusetts. We grade dealers using verified out-the-door quotes — real PDFs, emails, and signed deals — not Google star ratings.
We graded every Ford dealer in Massachusetts with enough verified out-the-door quotes to score with confidence. If you’re shopping a specific metro, jump to the city-by-city rankings below for a tighter local shortlist.
Last updated November 11, 2026. CarEdge refreshes these rankings daily as new verified out-the-door quotes come in.
What is the best Ford dealer in Massachusetts?
The best Ford dealer in Massachusetts by verified out-the-door price data is Herb Chambers Ford Of Westborough (Westborough, MA): A grade, 100/100 across 11 quotes from the past year, with no quoted add-ons in its 11 quotes from the past year.
Close behind:
- Quirk Ford (Quincy), A grade, 100/100 across 7 quotes from the past year, with no quoted add-ons in its 7 quotes from the past year.
- Jack Madden Ford Sales Inc (Norwood), A grade, 100/100 across 4 quotes from the past year, with no quoted add-ons in its 4 quotes from the past year.
Best for:
- Lowest dealer fees: Johnson Ford (Pittsfield), $395, against the MA median of $595.
- No quoted add-ons: Bourne’s Auto Center (Easton), none in its 19 quotes from the past year.
- Most quotes, past year: Bourne’s Auto Center (Easton), 19 quotes from the past year behind its A.
Among the A and B dealers ranked on this page.
Full ranking, dealer fees and quoted add-ons for every graded dealer are below.
Top 12 Ford Dealers in Massachusetts
Ranked by CarEdge transparency score, highest to lowest. Each dealer profile links to the full review with verified out-the-door quotes.
#1 — Herb Chambers Ford Of Westborough
Grade: A · Score: 100/100 · Westborough, MA
Herb Chambers Ford Of Westborough is the top-graded Ford dealer in Massachusetts by verified data — A grade, 100/100, based on 11 quotes from the past year.
- Dealer fees: $504 — below the MA median of $595
- Quoted add-ons: None in 11 quotes from the past year
- Quotes, past year: 11
See full review & verified quotes →
#2 — Quirk Ford
Grade: A · Score: 100/100 · Quincy, MA
Quirk Ford put no quoted add-ons on any of its 7 quotes from the past year — rare for an A-grade Ford dealer.
- Dealer fees: $499 — below the MA median of $595
- Quoted add-ons: None in 7 quotes from the past year
- Quotes, past year: 7
See full review & verified quotes →
#3 — Jack Madden Ford Sales Inc
Grade: A · Score: 100/100 · Norwood, MA
Not one of Jack Madden Ford Sales Inc’s 4 quotes from the past year carried a quoted add-on — a clean record at the A grade.
- Dealer fees: $499 — below the MA median of $595
- Quoted add-ons: None in 4 quotes from the past year
- Quotes, past year: 4
See full review & verified quotes →
#4 — Johnson Ford
Grade: A · Score: 100/100 · Pittsfield, MA
Johnson Ford keeps the F&I office out of it: no quoted add-ons in its 4 quotes from the past year.
- Dealer fees: $395 — below the MA median of $595
- Quoted add-ons: None in 4 quotes from the past year
- Quotes, past year: 4
See full review & verified quotes →
#5 — Bourne’s Auto Center
Grade: A · Score: 99/100 · Easton, MA
Bourne’s Auto Center put no quoted add-ons on any of its 19 quotes from the past year — rare for an A-grade Ford dealer.
- Dealer fees: $584 — below the MA median of $595
- Quoted add-ons: None in 19 quotes from the past year
- Quotes, past year: 19
See full review & verified quotes →
#6 — Herb Chambers Ford Of Braintree
Grade: A · Score: 99/100 · Braintree, MA
Herb Chambers Ford Of Braintree put quoted add-ons on just 8% of its quotes from the past year — light for an A-grade dealer.
- Dealer fees: $504 — below the MA median of $595
- Quoted add-ons: On 1 of 13 quotes from the past year (8%)
- Quotes, past year: 13
See full review & verified quotes →
#7 — Sentry Ford
Grade: A · Score: 99/100 · Medford, MA
Sentry Ford keeps the F&I office out of it: no quoted add-ons in its 12 quotes from the past year.
- Dealer fees: $549 — below the MA median of $595
- Quoted add-ons: None in 12 quotes from the past year
- Quotes, past year: 12
See full review & verified quotes →
#8 — Bonnell Motors Inc
Grade: A · Score: 99/100 · Winchester, MA
Bonnell Motors Inc put no quoted add-ons on any of its 5 quotes from the past year — rare for an A-grade Ford dealer.
- Dealer fees: $599 — above the MA median of $595
- Quoted add-ons: None in 5 quotes from the past year
- Quotes, past year: 5
See full review & verified quotes →
#9 — Marcotte Ford
Grade: A · Score: 96/100 · Holyoke, MA
Marcotte Ford earns an A-grade on the CarEdge Dealer Transparency Index, based on 4 quotes from the past year.
- Dealer fees: $695 — above the MA median of $595
- Quoted add-ons: On 1 of 4 quotes from the past year (25%)
- Quotes, past year: 4
See full review & verified quotes →
#10 — Rodman Ford
Grade: A · Score: 92/100 · Foxborough, MA
Not one of Rodman Ford’s 8 quotes from the past year carried a quoted add-on — a clean record at the A grade.
- Dealer fees: $799 — above the MA median of $595
- Quoted add-ons: None in 8 quotes from the past year
- Quotes, past year: 8
See full review & verified quotes →
#11 — Empire Ford Of Fall River
Grade: B · Score: 84/100 · Fall River, MA
Empire Ford Of Fall River put quoted add-ons on just 10% of its quotes from the past year — light for a B-grade dealer.
- Dealer fees: $895 — above the MA median of $595
- Quoted add-ons: On 1 of 10 quotes from the past year (10%)
- Quotes, past year: 10
See full review & verified quotes →
#12 — Empire Ford Of New Bedford
Grade: C · Score: 77/100 · New Bedford, MA
Empire Ford Of New Bedford’s dealer fees of $895 run $300 above the MA median of $595. Ask for an itemized OTD before signing.
- Dealer fees: $895 — above the MA median of $595
- Quoted add-ons: On 2 of 6 quotes from the past year (33%)
- Quotes, past year: 6
See full review & verified quotes →
About the CarEdge Dealer Transparency Index
Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.
Only quotes from the past year count. We split them into four groups, newest first: the newest counts 50%, then 30%, 15% and 5%.
Each dealer’s transparency score (out of 100) is weighted across four dimensions:
- Fee Transparency (30%) — Are the dealer’s fees reasonable? We add up every dealer fee and compare the total with the state median.
- Add-on Behavior (30%) — How often does the dealer include quoted add-ons like paint protection or theft deterrent, the kind you can’t say no to? Add-ons the dealer marks as optional don’t count against them.
- Price Accuracy (30%) — Does the advertised price include every charge you have to pay? We check each quote against the vehicle page: dealer fees, add-ons, the advertised price and the discount.
- Data Quality (10%) — Does the quote list taxes, dealer fees, add-ons and government fees each on its own line? Each one is worth a quarter.
Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60). Read the methodology →
Ford Dealers by Metro in Massachusetts
Shopping a specific city? These metro-level rankings drill into Ford dealers near each major Massachusetts market:
Massachusetts Ford Dealer Rankings at a Glance
| # | Dealer | City | Grade | Score | Dealer Fees | Quoted Add-ons | Quotes, Past Year |
|---|---|---|---|---|---|---|---|
| 1 | Herb Chambers Ford Of Westborough | Westborough | A | 100 | $504 | None | 11 |
| 2 | Quirk Ford | Quincy | A | 100 | $499 | None | 7 |
| 3 | Jack Madden Ford Sales Inc | Norwood | A | 100 | $499 | None | 4 |
| 4 | Johnson Ford | Pittsfield | A | 100 | $395 | None | 4 |
| 5 | Bourne’s Auto Center | Easton | A | 99 | $584 | None | 19 |
| 6 | Herb Chambers Ford Of Braintree | Braintree | A | 99 | $504 | 8% | 13 |
| 7 | Sentry Ford | Medford | A | 99 | $549 | None | 12 |
| 8 | Bonnell Motors Inc | Winchester | A | 99 | $599 | None | 5 |
| 9 | Marcotte Ford | Holyoke | A | 96 | $695 | 25% | 4 |
| 10 | Rodman Ford | Foxborough | A | 92 | $799 | None | 8 |
| 11 | Empire Ford Of Fall River | Fall River | B | 84 | $895 | 10% | 10 |
| 12 | Empire Ford Of New Bedford | New Bedford | C | 77 | $895 | 33% | 6 |
How to Use This Data When You Shop
- Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
- Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
- Anchor to the OTD, not the advertised price. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the advertised number.
- Compare three dealers minimum. Even within the same metro, dealer fees, quoted add-ons and advertised price accuracy vary widely. Use this ranking as your shortlist.
Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. CarEdge refreshes the rankings daily as new verified quotes come in.
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