Best Toyota Dealerships in Alabama, Ranked by CarEdge Data
This is the CarEdge Dealer Transparency Index ranking for Toyota dealers across Alabama. We grade dealers using verified out-the-door quotes — real PDFs, emails, and signed deals — not Google star ratings.
We graded every Toyota dealer in Alabama with enough verified out-the-door quotes to score with confidence. If you’re shopping a specific metro, jump to the city-by-city rankings below for a tighter local shortlist.
Last updated November 11, 2026. CarEdge refreshes these rankings daily as new verified out-the-door quotes come in.
What is the best Toyota dealer in Alabama?
The best Toyota dealer in Alabama by verified out-the-door price data is Toyota Of Dothan (Dothan, AL): A grade, 100/100 across 12 quotes from the past year, with no quoted add-ons in its 12 quotes from the past year.
Close behind:
- Sand Mountain Toyota (Albertville), A grade, 100/100 across 4 quotes from the past year, with no quoted add-ons in its 4 quotes from the past year.
- Springhill Toyota (Mobile), A grade, 97/100 across 7 quotes from the past year, with no quoted add-ons in its 7 quotes from the past year.
Best for:
- Lowest dealer fees: Toyota Of Dothan (Dothan), $599, against the AL median of $799.
- No quoted add-ons: Toyota Of Montgomery (Montgomery), none in its 16 quotes from the past year.
- Most quotes, past year: Bill Penney Toyota (Huntsville), 22 quotes from the past year behind its B.
Among the A and B dealers ranked on this page.
Full ranking, dealer fees and quoted add-ons for every graded dealer are below.
Top 17 Toyota Dealers in Alabama
Ranked by CarEdge transparency score, highest to lowest. Each dealer profile links to the full review with verified out-the-door quotes.
#1 — Toyota Of Dothan
Grade: A · Score: 100/100 · Dothan, AL
Toyota Of Dothan is the top-graded Toyota dealer in Alabama by verified data — A grade, 100/100, based on 12 quotes from the past year.
- Dealer fees: $599 — below the AL median of $799
- Quoted add-ons: None in 12 quotes from the past year
- Quotes, past year: 12
See full review & verified quotes →
#2 — Sand Mountain Toyota
Grade: A · Score: 100/100 · Albertville, AL
Sand Mountain Toyota put no quoted add-ons on any of its 4 quotes from the past year — rare for an A-grade Toyota dealer.
- Dealer fees: $689 — below the AL median of $799
- Quoted add-ons: None in 4 quotes from the past year
- Quotes, past year: 4
See full review & verified quotes →
#3 — Springhill Toyota
Grade: A · Score: 97/100 · Mobile, AL
Not one of Springhill Toyota’s 7 quotes from the past year carried a quoted add-on — a clean record at the A grade.
- Dealer fees: $795 — below the AL median of $799
- Quoted add-ons: None in 7 quotes from the past year
- Quotes, past year: 7
See full review & verified quotes →
#4 — Allen Turner Toyota Of Auburn
Grade: A · Score: 97/100 · Auburn, AL
Allen Turner Toyota Of Auburn keeps the F&I office out of it: no quoted add-ons in its 4 quotes from the past year.
- Dealer fees: $899 — above the AL median of $799
- Quoted add-ons: None in 4 quotes from the past year
- Quotes, past year: 4
See full review & verified quotes →
#5 — Bondy’s Toyota
Grade: A · Score: 95/100 · Enterprise, AL
Bondy’s Toyota put no quoted add-ons on any of its 6 quotes from the past year — rare for an A-grade Toyota dealer.
- Dealer fees: $612 — below the AL median of $799
- Quoted add-ons: None in 6 quotes from the past year
- Quotes, past year: 6
See full review & verified quotes →
#6 — Tuscaloosa Toyota
Grade: A · Score: 95/100 · Tuscaloosa, AL
Not one of Tuscaloosa Toyota’s 4 quotes from the past year carried a quoted add-on — a clean record at the A grade.
- Dealer fees: $899 — above the AL median of $799
- Quoted add-ons: None in 4 quotes from the past year
- Quotes, past year: 4
See full review & verified quotes →
#7 — Toyota Of Montgomery
Grade: A · Score: 94/100 · Montgomery, AL
Toyota Of Montgomery keeps the F&I office out of it: no quoted add-ons in its 16 quotes from the past year.
- Dealer fees: $995 — above the AL median of $799
- Quoted add-ons: None in 16 quotes from the past year
- Quotes, past year: 16
See full review & verified quotes →
#8 — Bill Penney Toyota Jasper
Grade: A · Score: 93/100 · Jasper, AL
Bill Penney Toyota Jasper put no quoted add-ons on any of its 5 quotes from the past year — rare for an A-grade Toyota dealer.
- Dealer fees: $998 — above the AL median of $799
- Quoted add-ons: None in 5 quotes from the past year
- Quotes, past year: 5
See full review & verified quotes →
#9 — Hoover Toyota
Grade: A · Score: 92/100 · Hoover, AL
Quoted add-ons showed on only 6% of Hoover Toyota’s quotes from the past year — restrained by segment standards.
- Dealer fees: $999 — above the AL median of $799
- Quoted add-ons: On 1 of 17 quotes from the past year (6%)
- Quotes, past year: 17
See full review & verified quotes →
#10 — Toyota West Mobile
Grade: A · Score: 92/100 · Mobile, AL
Toyota West Mobile keeps the F&I office out of it: no quoted add-ons in its 5 quotes from the past year.
- Dealer fees: $998 — above the AL median of $799
- Quoted add-ons: None in 5 quotes from the past year
- Quotes, past year: 5
See full review & verified quotes →
#11 — High Country Toyota
Grade: A · Score: 90/100 · Scottsboro, AL
High Country Toyota holds the A grade across 20 quotes from the past year — a substantial sample size.
- Dealer fees: $899 — above the AL median of $799
- Quoted add-ons: On 2 of 20 quotes from the past year (10%)
- Quotes, past year: 20
See full review & verified quotes →
#12 — Eastern Shore Toyota
Grade: B · Score: 89/100 · Daphne, AL
Eastern Shore Toyota put no quoted add-ons on any of its 11 quotes from the past year — rare for a B-grade Toyota dealer.
- Dealer fees: $1,016 — above the AL median of $799
- Quoted add-ons: None in 11 quotes from the past year
- Quotes, past year: 11
See full review & verified quotes →
#13 — Bill Penney Toyota
Grade: B · Score: 88/100 · Huntsville, AL
Bill Penney Toyota holds the B grade across 22 quotes from the past year — a substantial sample size.
- Dealer fees: $1,015 — above the AL median of $799
- Quoted add-ons: On 1 of 22 quotes from the past year (5%)
- Quotes, past year: 22
See full review & verified quotes →
#14 — Team One Toyota
Grade: B · Score: 88/100 · Rainbow City, AL
Team One Toyota earns a solid B on verified data — solid fundamentals.
- Dealer fees: $879 — above the AL median of $799
- Quoted add-ons: On 1 of 4 quotes from the past year (25%)
- Quotes, past year: 4
See full review & verified quotes →
#15 — Serra Toyota
Grade: B · Score: 82/100 · Birmingham, AL
Serra Toyota grades a B: solid fundamentals.
- Dealer fees: $1,294 — above the AL median of $799
- Quoted add-ons: On 3 of 12 quotes from the past year (25%)
- Quotes, past year: 12
See full review & verified quotes →
#16 — Serra Toyota Of Decatur
Grade: B · Score: 82/100 · Decatur, AL
A B for Serra Toyota Of Decatur — solid fundamentals. The watch-out: quoted add-ons show on 83% of its quotes from the past year.
- Dealer fees: $899 — above the AL median of $799
- Quoted add-ons: On 5 of 6 quotes from the past year (83%)
- Quotes, past year: 6
See full review & verified quotes →
#17 — Limbaugh Toyota
Grade: C · Score: 71/100 · Birmingham, AL
Limbaugh Toyota’s dealer fees of $1,788 run $989 above the AL median of $799. Ask for an itemized OTD before signing.
- Dealer fees: $1,788 — above the AL median of $799
- Quoted add-ons: None in 6 quotes from the past year
- Quotes, past year: 6
See full review & verified quotes →
About the CarEdge Dealer Transparency Index
Most dealer rankings come from Google star ratings and Yelp reviews — easy to game, impossible to verify. The CarEdge Dealer Transparency Index is different. We score every dealer using verified out-the-door quotes: real PDFs, emails, and screenshots from actual transactions.
Only quotes from the past year count. We split them into four groups, newest first: the newest counts 50%, then 30%, 15% and 5%.
Each dealer’s transparency score (out of 100) is weighted across four dimensions:
- Fee Transparency (30%) — Are the dealer’s fees reasonable? We add up every dealer fee and compare the total with the state median.
- Add-on Behavior (30%) — How often does the dealer include quoted add-ons like paint protection or theft deterrent, the kind you can’t say no to? Add-ons the dealer marks as optional don’t count against them.
- Price Accuracy (30%) — Does the advertised price include every charge you have to pay? We check each quote against the vehicle page: dealer fees, add-ons, the advertised price and the discount.
- Data Quality (10%) — Does the quote list taxes, dealer fees, add-ons and government fees each on its own line? Each one is worth a quarter.
Grades: A (90–100), B (80–89), C (70–79), D (60–69), F (below 60). Read the methodology →
Toyota Dealers by Metro in Alabama
Shopping a specific city? These metro-level rankings drill into Toyota dealers near each major Alabama market:
- Best Toyota Dealerships in Birmingham
- Best Toyota Dealerships in Huntsville
- Best Toyota Dealerships in Mobile
- Best Toyota Dealerships near Gadsden-Anniston, AL
Alabama Toyota Dealer Rankings at a Glance
| # | Dealer | City | Grade | Score | Dealer Fees | Quoted Add-ons | Quotes, Past Year |
|---|---|---|---|---|---|---|---|
| 1 | Toyota Of Dothan | Dothan | A | 100 | $599 | None | 12 |
| 2 | Sand Mountain Toyota | Albertville | A | 100 | $689 | None | 4 |
| 3 | Springhill Toyota | Mobile | A | 97 | $795 | None | 7 |
| 4 | Allen Turner Toyota Of Auburn | Auburn | A | 97 | $899 | None | 4 |
| 5 | Bondy’s Toyota | Enterprise | A | 95 | $612 | None | 6 |
| 6 | Tuscaloosa Toyota | Tuscaloosa | A | 95 | $899 | None | 4 |
| 7 | Toyota Of Montgomery | Montgomery | A | 94 | $995 | None | 16 |
| 8 | Bill Penney Toyota Jasper | Jasper | A | 93 | $998 | None | 5 |
| 9 | Hoover Toyota | Hoover | A | 92 | $999 | 6% | 17 |
| 10 | Toyota West Mobile | Mobile | A | 92 | $998 | None | 5 |
| 11 | High Country Toyota | Scottsboro | A | 90 | $899 | 10% | 20 |
| 12 | Eastern Shore Toyota | Daphne | B | 89 | $1,016 | None | 11 |
| 13 | Bill Penney Toyota | Huntsville | B | 88 | $1,015 | 5% | 22 |
| 14 | Team One Toyota | Rainbow City | B | 88 | $879 | 25% | 4 |
| 15 | Serra Toyota | Birmingham | B | 82 | $1,294 | 25% | 12 |
| 16 | Serra Toyota Of Decatur | Decatur | B | 82 | $899 | 83% | 6 |
| 17 | Limbaugh Toyota | Birmingham | C | 71 | $1,788 | None | 6 |
How to Use This Data When You Shop
- Get an OTD quote in writing before you visit. Any dealer can send a worksheet by email — if they won’t, that’s a red flag.
- Ask for a quote with zero add-ons. Everything in the F&I office is optional. Say “please remove all dealer add-ons” and see what the price does.
- Anchor to the OTD, not the advertised price. Dealers with a gap between advertised price and final OTD aren’t being straight with you. Don’t negotiate off the advertised number.
- Compare three dealers minimum. Even within the same metro, dealer fees, quoted add-ons and advertised price accuracy vary widely. Use this ranking as your shortlist.
Rankings are generated from the CarEdge Dealer Transparency Index, a public methodology that scores dealers on verified out-the-door quotes — not Google star ratings or paid placements. CarEdge refreshes the rankings daily as new verified quotes come in.
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